The presence of keyword in H1 is often one of the most effective ways to drive organic traffic to your website. This is one of the TOP 100 EFFECTIVE WAYS TO GROW ORGANIC TRAFFIC TO YOUR SITE. The H1 header is most times used to tell search engines and users that the paragraph that is marked is very important and could be used to summarize and introduce the content of the page. The H1 header is always used most times at the beginning of the post mostly, the first paragraph. Therefore, it is important for your keywords to appear within the H1 to give search engines the chance to recognize and mark it as part of the important characters. Come to think of it, you would always want to place your best products first where your customers would see easily in order for them to value other products well, likewise, the presence of keyword in H1 (first paragraph) is important to your blog.
The use of header tags these days has generated debates over time. Before we started using HTML5 that has become so popular nowadays, it was only available to put just one h1 tag in your blog post or content, and whatever must be within the tag is considered to be the most important part of the content when it comes to on-site SEO.
However, nowadays, it is possible and important to include multiple h1 tags on every section of your content, thus arguably belittling the hierarchy of header tags from H1 to H2 to H3, etc and making search engines to be critical and simple when it comes to their analysis of your site. The presence of keyword in H1 is really important.
You need to ensure the presence of keyword in H1 because the H1 which is usually the first paragraph summarizes and introduces your content to both users and search engines. Many users may not be able to read all the contents, but mere reading the introduction should have given them the clue of what the post is all about. And I can say that your summary isn’t effective without the presence of keyword in H1. The introduction carries everything that is explained in the whole content therefore, it is necessary for it to contain the keywords. It is even more important to start the first paragraph with the keyword. For example, the keyword of this post may be “the presence of keyword in H1”, you may, therefore, start your paragraph as started above.
Another reason you need to be cognizance of the presence of keyword in H1 is because of the fact that search engines rank contents within the H1 as most important and you need to mark that for search engines to know that your keywords are most important by making them appear within the confine of the H1. You may then further organize your contents in a significant order by including H2, H3, H4, etc. They really help in showing search engines your posts in the order of importance.
The header tag, will always be the title of your content or other emphasized or stressed text on the page. Most often, it is always the biggest part of the text. Each of the paragraphs can have a different degree of importance on the page and the content, but it really depends on how the HTML/CSS of your site is done in the layout. Sometimes, they make the logo of your site the h1, due to the fact that it’s present in the “header”, but it would always be better to make the h1 to be either the title of the page you’ll be discussing or probably that of the post, based on your wish.
To ensure the presence of keyword in H1, you can follow the below steps: actually, it is similar to how you do the title tag for the titles of your contents. Sometimes, they might even be the same. Below are a few useful tips that will help you:
- Make sure your header tag <h1> </h1> is placed at the top of the page, it is always preferable for it to be after the <body> tag.
- If you are targeting the keywords you wish to rank higher which you should do, you may go into the tags and adjust your tags a bit to ensure the presence of keyword in H1. In case your H1 happens to be an image, you can use the image alt tag in order to add those juicy keywords.
- You may want to ask if you can have more than 1 header tags in your content. Of course, Search engines will not punish you for doing so, but one is very much preferred. In case you are in need of multiple titles, then the contents may be arranged into multiple pages, or you can make use of one h1, and multiple h2’s.
To ensure the presence of keyword in H1, if your site is missing in H1, you have to add it. Your CMS provider is supposed to have tutorials on their website that will show you how to do this, better still, you may simply look up the Internet for available and appropriate tutorials. For example, in case you are using WordPress, the button “add H1 tag in WordPress” might help you.
If you have an option to manually add your H1 tags with HTML, it is actually very simple to do. Just go to the page you wish to edit in an HTML editor—Notepad if you are using Windows and TextEdit if Mac can assist you to edit and will save HTML codes—then look for the exact location where you wish to place an H1 tag. It is meant to be beneath the <body> tag, but must be above the <p> tags and the other text and images contained on your page.
Simply write it in this way:
<h1>Here is my Header tag</h1>
Done! Then proceed to save your HTML code, re-upload it, and then refresh your page. You’re good to go…..
Click here to read more on other TOP 100 EFFECTIVE WAYS TO GROW ORGANIC TRAFFIC TO YOUR SITE.